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Best Adverpranks 2018

The Rick and Rick Awards continue with our top three picks for the best adverpranks of 2018. Call them prankvertisements, branded stunts or whatever phrase you want to describe pranks, often captured in hidden-camera videos, that brands produce in order to drive home a point by pulling a fast one on unsuspecting consumers. Links to videos on these pranks below. (approx. 20 min) (For US audiences - review SoundCloud cookie and privacy policies) This year's winners include: Students Pull Off a Reverse Prank on McDonald's https://www.youtube.com/watch?v=_jiVtXsfupo Dunkin': Foolin' Foodies https://www.youtube.com/watch?v=iQSvodVHNN8 Diesel: Go for the Fake https://www.youtube.com/watch?v=3pqRgD5Dg4c Range Rover Evoque: Speed Bump https://www.youtube.com/watch?time_continue=43&v=ALtGqSdt-4w Burger King: Whopper Neutrality https://www.youtube.com/watch?v=ltzy5vRmN8Q&t=34s WestJet: Uniting Through Traditions https://www.youtube.com/watch?v=E0OrlSyqf1I

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Rick & Rick Rule the World
Innovation at the Intersection of Marketing, Media, Tech & Pop Culture

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